Coffee
Coffee Tastings at Starbucks
I'll always remember my first coffee tasting. As a partner (employee) at Starbucks I think it's something that stays with you. I tasted our Breakfast Blend with a slice of Lemon Drizzle Loaf. To this day any time I'm introducing someone to the method of tasting coffee I'm always taken back to that afternoon, how I felt (nervous and excited – it was my first day!) and more importantly, what I tasted!
Coffee tastings are our way to share with you the different coffees we offer. Everyone is different and holding a tasting is always an interesting experience – someone may pick up on some herbal flavours you hadn't noticed – or a great food pairing can really change the way you taste and enjoy a particular coffee.
Making the Perfect Latte
Almost all of our espresso-based drinks are made from two key, but very vital components – the espresso and the milk. Get them right and you are on your way to a perfect drink. Get them wrong and your drink will fall way short of the mark!
So how do you get them both right? Let’s start with the Espresso.
Introducing our New Standard of Latte and More
We’re excited to announce that on 14th March we will be introducing a new standard for many of our most popular espresso based drinks like Lattes and Cappuccinos.
Why I love Crème Brûlée Macchiato
I'm Louisa, Category Manager of Beverage, and I’m really excited to be able to share the new Crème Brûlée Macchiato with you!
This beverage is the perfect blend of sweet caramel, creamy milk and rich espresso, all topped with a burnt caramel sauce that tastes just like biting into a Crème Brûlée.
Introducing Starbucks Reserve™
What a fantastic week we’ve had here at Starbucks - a couple of great events and the launch of the brand new Starbucks Reserve™, a collection of exotic, rare & exquisite single origin wholebean coffees in very small quantities. Did you know we have been selling wholebean coffees since 1971 when we opened our first store in Pike Place Market, Seattle? And ever since then we have spent a lot of time travelling the world sourcing only the top 3% Arabica coffees. So what better way to celebrate our coffee heritage than by introducing these rare coffees on our 40th anniversary!
A Tribute to 40 Years of Coffee with You
It was around this time last year that Starbucks CEO Howard Schultz met with our team to discuss a special coffee for our 40th anniversary. He challenged us to create a blend unlike anything we have ever offered. Make it unique. Make it speak to our heritage. Make it encapsulate everything we stand for. And make it speak to the next 40 years and all that is yet to come.
Proud to Support Fairtrade
Hi everyone. Monday 28th of February is the start of Fairtrade Fortnight and I thought I’d take the opportunity to tell you why I’d like you to support it!
Did you know that through Fairtrade, small-holder farmers, and their families can get better incomes for their hard work. This allows them to hold on to their land, keep their kids in school, and invest in the quality of their harvest so they can continue to grow high-quality coffee. This is because Fairtrade pays a guaranteed price for their coffee as well as a social premium that can be used for local projects.
Missing the beautiful sights of Rwanda, already.
I am in the Entebbe, Uganda airport on our first stop of the journey back home. We miss Rwanda already. They were seven intense days that gave Starbucks the best Rwanda has to offer; coffee producers full of pride in what they do yet humble of what they accomplish. Looking not for help but for a valued business partner. I am very privileged to continue to be able to experience the best of human spirit and to live the results of what Starbucks can achieve; one cup, one bean, one connection at a time
We have no false illusions. We have been charged by our leaders and the farmers to work even harder to resolve issues related to financing, reducing cost of production, consistency of high quality sustainable coffee. The good news is this; we have learned a great number of lessons from farmers in other regions that will help us work together to come up with solutions.
A New Year, a Fresh Start
Happy New Year to you all. I hope you had a wonderful Christmas and are all well rested and energised for the months ahead. The days are now getting longer and the snowdrops will appear soon so you’ll know it’s not long until spring arrives!
At this time of year some of us like to reflect and think about fresh starts and here at Starbucks we’re doing the same! Our very popular Pike Place™ Roast is making a return to our stores but with a fresh start of its own! It is now Fairtrade certified!
Buying Fairtrade coffee is only one of many ways in which Starbucks is committed to helping coffee farmers around the world, it is still a really important matter to us and so to be able to add a new Fairtrade certified coffee to our range is fantastic.
History in the Making
I’ve recently returned from a trip to China where Starbucks signed two historic Memoranda of Understanding to invest in growing high-quality coffee in Yunnan province. We’ll be collaborating with the People’s Government of Pu’er City (Yunnan Province) and the Yunnan Academy of Agricultural Sciences. These agreements signal cooperation between Starbucks and China to revolutionize the Chinese coffee market and help local farmers there grow new, high-quality coffees that are sure to be prized throughout the world.
Although we will continue to buy coffees from many countries, this opportunity allows us to help build China’s specialty coffee market from scratch. We’ll open another Farmer Support Center, manage a base farm to grow coffee for production and create a demo farm that offers training on soil quality, tree planting and pruning, and education about C.A.F.E. Practices. We will also operate wet and dry mills. Between the agronomists and partners with years of leadership in the coffee industry, we have the experience necessary to be very successful. I am excited about the immense opportunity this partnership represents.
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