The idea that changed Autumn forever

In 2003, Starbucks sought to create a new drink synonymous with everything autumn – cosy, warm and inviting. Inspired by the unique flavours of pumpkin pie, the team experimented with fragrant spices and rich coffee before finally landing on a winner. The Pumpkin Spice Latte.

From limited edition to cultural icon

What began as a limited time exclusive quickly became a symbol of autumn - despite early talks about replacing it. As it launched around the world, and with the rise of social media, fans began sharing their love for the drink - turning PSL into a true cultural icon that’s everywhere today.

The rise of Iced Pumpkin Spice

In 2017, Starbucks introduced the Iced Pumpkin Spice Latte and the Pumpkin Spice Frappuccino® Blended Beverage, giving fans a refreshing way to enjoy autumn’s flavours. It expanded PSL’s reach making it enjoyable no matter the weather - or your taste. If you haven’t tried them yet, maybe now’s the perfect time.

The future of Pumpkin Spice is bright

PSL has become more than a drink – it’s a seasonal staple. We are still discovering endless ways to enjoy Pumpkin Spice and the future looks bright. This year, two favourites unite: the Pumpkin Spice Caramel Macchiato. Combining the beloved Caramel Macchiato with the comforting spices of PSL. Two classics in a perfectly blended sip.